September 16, 2004
Goofy Amazon discount
I stopped by Amazon today and i saw this interesting logo in the header:
Clicking on it tells me that because i've recently used Amazon's search engine, A9, i was eligible for a special discount. They would take 1.57% off my order total automatically at check out. That's right, that's one half the value of pi. This has to be the first discount i've seen based upon an irrational mathematical constant. Plus i've only tried A9 once because i happened to read an article that it had gone out of beta and changed colors. I guess the only catch is you have to be signed in at A9 with your Amazon account.
I'm sure the "unadvertised," odd amount is part of some marketing strategy to get people talking about it and i fell for their plan hook line and sinker. I'm still using google as my primary search engine but every now and then i do venture else where. I guess it doesn't hurt having another backup.
Posted by Matthew at September 16, 2004 05:55 PM